The photo above is of the Heineken brewery in Amsterdam, Netherlands. It’s famous because you can basically go on a tour and “taste as much as you wish”. I just walked by when I was in Amsterdam. Some people I knew were going but you can go “drink cheap beer” anywhere in the world.
When in Amsterdam there are other more important things to focus on. You can pre-book your Amsterdam tours from Local Amsterdam Tours or other similar websites as they offer great prices and make the entire process simple.
That said, if you love Heineken, should be a great time.
Note: To see the image larger, right click “view image”.